Wondering how you can stand out in the marketplace
You’d want to differentiate yourself from your industry and win over your potential clients, and that is by choosing a niche for your business.
Niching down doesn’t mean limiting yourself, in fact, it allows you to be seen as a specialist at what you do.
When you go for a specific niche, that’s when you’ll build a connection with your audience because what you offer resonates with them.
Not sure how you can stand out in the market with your niche? In this week’s Breadwinning Women podcast, I shared the steps that can help you choose your niche and be seen as the expert in your industry.
🔑 Why it’s important to become a specialist rather than a generalist in what you do;
🔑 Where you can focus on in terms of the problem you want to solve or the people you want to cater your services to;
🔑 How you can attract high-caliber clients with your expertise, and more.